Wednesday, 24 August 2016

New Bobbi Brown Flagship

This time last week I attended one of the best blogger events I've been to this year (my favourites have got to be the Deliveroo 1st Birthday Party,  Hunted Vintage SS16 launch and the Barburrito Burrito Masterclass!), the launch party for the brand new Edinburgh flagship Bobbi Brown store on George Street. I was really excited to attend as I've always really loved Bobbi Brown make-up and skincare products, not only for their foolproof contents but for the stunning packaging. The store itself is decorated and styled to complete brand perfection, and on the night the room was filled with giant balloons and streamers, as well as a female DJ, Prosecco, canapés, goodie bags and even a Haig Club whiskey bar, whats not to love?

Monday, 22 August 2016

Shopping Heaven at Godiva Boutique

Last week I was thrilled to be invited in for a special exploration of one of my favourite boutiques in Edinburgh, Godiva, which is located just beyond the Grassmarket, surrounded by amazing bars and restaurants (my faves include Lovecrumbs and Dragonfly), vintage shops galore (Armstrong's is a must-see) and of course the unforgettable Edinburgh Castle view! For any tourists here for the Edinburgh Festival this summer, or if you're a resident and just fancy some shopping, Godiva should be number one on your to-do list, if you love supporting independent designers, chatting to the loveliest staff in the city, and admiring the beautiful visual merchandising amongst handmade, bespoke and vintage fashion.

Friday, 19 August 2016

Anthropologie Appreciation

One semester at university I was assigned to write a couple of reports on a fashion retailer of my choice, so naturally I opted for one of my favourite shops on the high street. Anthropologie is utterly unique in my eyes, offering a diverse assortment of women’s fashion, accessories and home décor which exhibits global influences from independent designers, so I wanted to share with you guys my Report on Anthropologie Edinburgh and my Report on Anthropologie as a company for anyone interested in the world of fashion retail. 

Pictured is me in my favourite embroidered crop top, which is now on sale! Read more to check out my Anthropologie wishlist, all currently on sale, now with an extra 20% off, and click on the pictures to shop now!

Thursday, 18 August 2016

Bad Brand Relationships

Be prepared, this will be a rather ranty post, all about a discussion I've been having with the female blogging online community, #TheGirlGang, regarding relationships between bloggers, brands, and PR companies. For me, brand relationships fall into four distinct categories: the great, the good, the bad and the ugly. Great brands are those that pay bloggers a fare wage to promote them, or provide a substantial amount of free products for your hard work. In return, the blogger should disclose the readers if posts have been sponsored by a brand, as this encourages authenticity and honesty. Good brands will send you a well put together press release and offer free samples, or an enjoyable event to attend, and encourage you to review their product without pressuring you. Bad brands are those that expect reviews or social sharing without any kind of reward (freebies, discounts, substantial traffic) and fail to properly research a blogger, for example, I've received emails from pram companies, seafood restaurants, history museums and botox brands, none of which are at all relevant to my blog or my interests. Ugly brands are those that expect you to have to pay to promote them, will unfairly favour only an elite few successful bloggers, and will pressure you to post about the brand relentlessly.

Monday, 15 August 2016

Summer Pop-Up Shops

August is an absolutely CRAZY month in Edinburgh, with more festivals then you can count, and such a huge choice of events and activities that its almost impossible to choose. This year is my first year not flying for various comedy shows at the Edinburgh Fringe Festival, and it feels so good to not be stuck on the Royal Mile all day! So far I've only been to a couple of shows, the best by far were the fantastic Loud Poets (see details here!), but my highlight of the month so far is discovering all the wonderful little pop-up shops, such as Don't Look Lingerie, Urban Reivers, Popping Up in Stockbridge and the Craft Scotland Summer Show. Whats more, venturing up to Glasgow, at the end of this month cult Scottish fashion brand Isolated Heroes is showcasing their new collection using a pop-up blogger event and mini-shop. Read on to find out more about these great local initiatives!

Sunday, 14 August 2016

Belfast Vintage Shopping

Last weekend I hopped over to Belfast, Northern Ireland, for a long weekend staying with a friend who works across there. I really enjoyed seeing the sights (a highlight was City Halls lit up with rainbow colours for Gay Pride!), exploring the bustling nightlife scene, and even going to a music festival for the day, Sunflower Fest!  But most of all, I adored the cluster of unique vintage shops. From rare retro finds like 80's high tops and sports jackets, to classic vintage accessories and libraries full of second hand books, Belfast really had it all. My friend and I spent a good few hours browsing various stores, and of course came home with a few pieces, so I decided to compile a list of our top three favourites here, in no particular order, for anyone visiting Belfast who loves a good rummage around in rails of gorgeous one-off clothing.

Thursday, 11 August 2016

Fashion Foundry Social Media Workshop

The Fashion Foundry is a new incubator organisation for emerging Scottish fashion designers, by the Cultural Enterprise Office & Creative Scotland.  I found out about this wonderful initiative, that involves studio and manufacturing space, one to one mentoring and incredible business opportunities, through my friend and colleague at The Scottish Design Exchange,  Piotr Pyrchala, fashion designer behind the contemporary womenswear brand Birds of Prayers, who is now part of the elite group of five young  creative talents from across Scotland receiving bespoke training and support from the Fashion Foundry (read about the launch event here!). Last week I attended their first public workshop, Social Media For International Audiences, in collaboration with Made Brave, a brand-led digital creative agency,  held at the wonderful ISO Design in Glasgow.